Local SEO for Roofers

We help roofers show up on Google for repairs and new roofs, with a strong profile, real reviews, and photos of your work.

How Homeowners Hire

Homeowners check a roofer out before they call.

A roof is a big, stressful purchase. Homeowners look for a local roofer with real reviews and real work to show.

  1. 01

    It's leaking now. They call whoever looks local and open.

  2. 02

    It's a big decision. They compare reviews and photos first.

  3. 03

    They're wary of storm chasers. They want a roofer with local history.

  4. 04

    It's seasonal. Storm season brings a rush of calls.

Roofer installing asphalt shingles with a nail gun.
67%
value roofer reviews highly
78%
prefer roofers who show pricing
72%
look at 3 businesses or fewer
74%
look for reviews from the last 3 months

Sources: Roofing Contractor (2025) · BrightLocal (2026).

City Exclusivity

One business.
One trade. One city.

We only work with one roofer in each city, so we're never working for your direct local competitor.

Roofer working on a rooftop in safety gear.
  1. 01

    One roofer per city.

    In each city, we take on one roofer. If your city is open, that spot can be yours.

  2. 02

    Never your competitor.

    The work we do for you never helps the roofer down the street.

  3. 03

    Check your city.

    Call or send a message, and we'll tell you if your city is still open for roofers.

Check Availability

What's Included

Everything we do, built for roofers.

  1. 01

    Google Business Profile.

    Roofing services listed, weekly posts, and job photos.

  2. 02

    Google reviews.

    Review requests after every job, and a reply to every review.

  3. 03

    Your website.

    A page for every service, like roof repair and replacement.

Our client Alex on his experience working with us.

FAQs

Questions from roofers.

No. We only work with one roofer in each city. If yours is already taken, we'll tell you up front.

A lot. Your main category is one of the biggest factors in where you show up. We check yours against the roofers ranking above you.

Yes. Google lets service businesses hide their address and list the areas they serve instead. We make sure yours is set up the right way.

Yes. We get your posts, photos, and service pages ready before hail and storm season, so you're easy to find when calls spike.

Yes. Tell us the jobs you want more of, and we'll build your profile, posts, and pages around them, starting with roof replacement.

No. Vello is month-to-month with no setup fee, and you can cancel anytime.

Free Audit

See how your business shows up on Google.

Sample local SEO audit report with Google Business Profile, website and review checks, a local visibility map, and recommended next steps

Get a free review of your Google Business Profile and website, with clear recommendations for what to improve.

Get your free audit