Local SEO Made for the Trades
Vello is a Sacramento-area local SEO company. We help roofers, plumbers, HVAC companies, and electricians get found on Google and get more calls.
You have a business to run.
Between jobs, estimates, and customer calls, your Google profile and website slip down the list. Meanwhile, the company that posts every week and answers every review gets the call.
Vello takes that work off your plate. We keep your profile active, your reviews answered, and your website working, and we tell you what's changing in plain English.
Explore Local SEO Services
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Marketing, websites, and content.
I've spent over a decade helping businesses show up clearly online. Vello puts all of it to work for home service businesses.
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Started to fix a common problem.
I kept seeing great local businesses lose calls to competitors who were simply better at Google. That's fixable.
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A clear plan from the first call.
We'll look at how you show up on Google, tell you what we'd fix first, and if it makes sense, get you started on the same call.
We only work with one business per trade in each city, so we’re never working for your direct local competitor.
Check AvailabilityHow We Work
DONE-FOR-YOU MARKETING THAT KEEPS YOU IN THE LOOP.
We keep it simple. Here's what you can count on.
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We do the work. No dashboards to learn and no to-do lists. Just send job photos now and then.
We do the work. No dashboards to learn and no to-do lists. Just send job photos now and then.
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You always know what's happening. A weekly email and a monthly report, in plain English.
You always know what's happening. A weekly email and a monthly report, in plain English.
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We tell it straight. No one can promise a #1 ranking. We'll tell you what we can control and show you what's changing.
We tell it straight. No one can promise a #1 ranking. We'll tell you what we can control and show you what's changing.
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Your profile stays yours. Your Google profile and reviews always belong to you.
Your profile stays yours. Your Google profile and reviews always belong to you.
In their own words.
Hear directly from the people we work with.
FAQs
More about Vello.
Vello was started by Matt Swartzen and is based in the Sacramento area.
No. We work with home service businesses across the US, and everything we do happens online.
Home service businesses that do good work, want more local customers to find them, and would rather hand off their marketing than learn it.
If you want a promised #1 ranking, or you need paid ads or social media managed, we're probably not the right fit. We'll tell you up front.
So we're never working for your direct competitor. When you grow, it isn't at another client's expense.
We look at how you show up on Google, tell you what we'd fix first, and answer your questions. If it makes sense, you can get started on the same call.
See how your business shows up on Google.
Get a free review of your Google Business Profile and website, with clear recommendations for what to improve.
Get your free audit